Fuller Shelves,
Less Waste

Empower your produce department with AI that delivers perfect orders daily—ensuring beautifully stocked shelves and higher profits.

Trusted by Stores from Leading Retailers

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edeka logo
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Europe’s First AI for Fresh Produce Departments

The Challenge

Managing and ordering fresh produce is tough. Traditional forecasting tools just don’t cut it, due to:

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Constant exceptions

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Unreliable inventories

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Messy item IDs and PLU codes

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Variable shelf lives

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Intense Seasonality

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Local Suppliers

The Solution

Meet Freshflow—the first AI crafted specifically for produce managers by industry experts and AI scientists.

Simplify Ordering. Maximize Profits.

Freshflow eliminates the guesswork,
helping you order the optimal amount every day.

Why Choose Freshflow?

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Fuller Shelves, Higher Revenue


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Cut stock-outs by 80%.

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Boost revenue by 3%.

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Our AI keeps your shelves full and your customers happy.

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Better Margins, Less Waste


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Slash shrinkage by 25%.

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Predict demand, shelf lives, and spoilage for maximum profitability.

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Empower Your Team


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Transform any produce manager into a pro on Day 1.

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AI-driven insights ensure perfect orders, no matter the experience level.

What Stores Are Saying About Freshflow

“Using freshflow, the items managed by the software have seen a decrease in shrink and an increase in revenue. The outcome couldn't have been better!”

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Michael Pessios

Owner, Edeka Pessios

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“With Freshflow's AI, we reduced the shrinkage by more than half, from 5.7% to 2.6%. Food waste is limited, and the customer is more satisfied, as an overstocked shelf tends to offer products that are less fresh.”

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Jean-François Lacaux

Owner, Intermarché Store

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“Ultra-fresh products are all about quality, weather, seasonality, and regionality - and a conventional forecasting & replenishment system is too static for that. Freshflow offers the ability to handle these changing conditions and has shown in our stores, that it is superior to other forecasting & replenishment systems.”

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Jörg Wolf

Managing Director, L.Stroetmann

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Our Solution

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Beautifully Simple App


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  • First, the app prompts the produce manager to review a handful of exceptions.

    Then, the AI takes care of the rest of the order.

    At any moment, if the produce manager chooses to override any order recommendations, they can do so.

    Finally, in one click, the order is submitted to your supplier.

AI-Powered Forecasting


  • Freshflow’s AI learns from millions of historical data points, past promotions, item-level properties (country of origin, organic status, prices, etc.), and external factors like weather, local events, and holidays. This ensures precise demand forecasting for every product in every store.

Designed for Fresh Produce


  • Freshflow’s AI tackles the complexities of fresh produce data, from automatically matching items with varying IDs to understanding PLU codes. For every order, it balances the risk of spoilage vs. the risk of stockouts, while maximizing inventory turns, shelf fullness, and freshness.

Intuitive Inventory Tracking


  • System inventories for fresh produce are often unreliable. Freshflow nudges produce managers to maintain inventories quickly and intuitively, assisted by AI.

Local Supplier Management


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  • Freshflow’s AI adapts to messy and incomplete data from local suppliers, ensuring consistent, accurate ordering across all sources.

Effortless IT Integration


  • Freshflow allows your team to start benefiting from AI-driven insights and automation right away.

Interested in fuller shelves and less waste?